Website creation

Watch the full webinar below   Following a fully outlined website development process is crucial to ensure your website is effective in promoting and supporting your brand! You need to kick off the website development process with a strategy session that involves having all the key stakeholders in your organization together under one roof so that they can accurately develop a comprehensive strategy. The strategy session should go over your audience, your core message, your goals and the results you are looking to derive from your website. You need to use your marketing knowledge and insights to put together a...

Sites Don’t Stop at a Nice Interface Have you ever been on a website that has amazing design? Attractive graphics, strategically-placed animations, colorful themes and eye-catching embedded videos can make a site really stand out. A nice site design can even make you more inclined to take part in whatever service or product they’re offering. But impressive design alone does not signify an effective, well-performing website. Your business or organization could have the most aesthetically pleasing website around, but without the grounds for a high performance rating or SEO optimization, no customers will be able to find it (or you!)...

Building impactful websites is far from straightforward. It requires creativity and an eye for aesthetics, but also the expertise to drive traffic, establish brand voice and improve SEO. All the same, some websites need more customization than others to suit their unique goals. We at Anania Bailey recently developed a new custom WordPress website for Seabreeze Property Services, with a unique set of dual user interfaces. The project involved building a website that effectively served two distinct sets of audiences: residential and commercial. Developing a Splash Home Page We built the website on our custom WordPress theme, supplemented by a...